The program even has a pet ambassador, but I think my part time pets would have given Pepper a run for the top job - if only they hadn't snoozed through the nomination phase!
It made me smile as I imagine the next stage being a Virgin debit card that allows pets to get extra points when they login online and buy their fav chicken treats, chew bones and greenies.
I daresay with enough points they will be able to have their treats delivered inflight, on demand. Sophie, one of my part time pets in San Fran knew exactly when it was 9PM and her greenie got dished out - 9:01 was never an appropriate time!
Perhaps their own private lounge if they're flying business class, where only the most discerning butts get sniffed pre flight.
Then how about the inflight meals provided by chef Luke Mangan served in crystal bowls when they get to platinum status.
I know many of my discerning part time pets prefer to stay at home and have me come by and sit with them so they get their every need met in the comfort of their own home. But if my four legged friends gotta fly, well then I trust the flight attendants will store their cuddly rug, chew bone and favourite toys in the over head locker, just the way they like it and that their seat back and tray table will be moved for them into the upright position when they have to awake from their snooze.
By the time they get all their special stuff packed, I suspect flying a pet would require more excess luggage fees than travelling with kids!
You can check out the program here:
http://www.velocityrewards.com.au/content/ProgramBenefits/pets/index.htm